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A consultation session leverages decades of expertise across the food industry, a deep understanding of consumer trends and behaviors, and a unique grasp of retail channels. Consumer Interviewing/Ethnographic training: develop curricula, sessions and take-away templates to help teams hone their skills at talking to their customer Insight Training: What is an insight? Does your team know the difference between an insight and an observation? Can they leverage insights quickly for your business? Insight Training gives your team the skills necessary to translate qualitative and quantitative learning into profitable insights. CPG Innovation Thinking Training: Everyone talks about Design Thinking, which is great, but Design Thinking was developed for the tech industry, not CPG. Instead of signing up your team for generic online classes or bringing in an instructor that’s never worked in CPG, consider training that is developed around your systems and your products. https://images.squarespace-cdn.com/content/v1/5c1ec2a95b409b8948b70046/1604272226070-62978BPY5T78GIS9EDD5/image-asset.jpeg Innovation and Strategy Coaching and Training https://www.malachite-strategy.com/services daily 0.75 2025-09-05 https://images.squarespace-cdn.com/content/v1/5c1ec2a95b409b8948b70046/1746631658853-VHHX7AMNN0PYZNYQW91H/unsplash-image-8RaUEd8zD-U.jpg Services - Consumer Jobs + Growth Frameworks Struggling to prioritize where to play or how to grow? We build clear, actionable frameworks rooted in consumer Jobs-to-be-Done. These maps unpack what your consumers are really trying to solve (not just what they’re buying) and connect those needs to specific white space opportunities. Whether you’re rethinking a category, planning innovation, or pressure-testing a pipeline, these tools align teams fast and guide smart decision-making. https://images.squarespace-cdn.com/content/v1/5c1ec2a95b409b8948b70046/1746630671192-8TJSRZZNFTXA8EK9DDIN/unsplash-image-ln2R1wJ8TCM.jpg Services - Futureproofing Labs Is your strategy built for where the world is going, or just where it’s been? Futureproofing Labs are fast, focused sessions where we pressure-test your pipeline, positioning, and priorities against emerging consumer shifts, cultural signals, and category shakeups. We cut through trend noise to find what really matters, align your team around what’s coming, and identify where your brand is most (and least) prepared. Less crystal ball, more strategic readiness. https://images.squarespace-cdn.com/content/v1/5c1ec2a95b409b8948b70046/1746631524872-1PZJTSSISFFA0H7QKDKT/unsplash-image-S3JdHNXSfnA.jpg Services - Renovation Sprints Sales slowing down and you’re not sure why? A Renovation Sprint is a fast-paced, high-impact engagement that diagnoses what’s dragging performance , looking across consumer behavior, category shifts, and competitive moves. We identify what’s still working, what’s not, and where the biggest upside is. You get aligned opportunities and clear next steps for a smart refresh to your brand or portfolio. We can lead the charge or bring your team along for the ride, hands-on or hands-off, depending on your timeline and bandwidth. https://images.squarespace-cdn.com/content/v1/5c1ec2a95b409b8948b70046/1757006642007-787WU2W7GYMIIVOVOKV3/unsplash-image-PfAFNYL-qXY.jpg Services - Launch Rescue Your launch didn’t land the way you expected, let’s turn that around fast! Launch Rescue is a fast, forensic analysis designed to uncover why a product isn’t performing to plan. We go beyond the dashboards, talking with retailers, consumers, and even stockers to piece together the full story of what’s happening in market. We look at shelf execution, competitive response, and consumer behavior to identify the real culprits behind stalled sales (fast!). You’ll walk away with clear, actionable next steps: what’s working, what’s broken, and what to do about it. Sometimes that means a turnaround play to get the product back on track, other times it means hard-earned insights that sharpen the next innovation. Either way, no wasted lessons, just actionable intelligence. https://images.squarespace-cdn.com/content/v1/5c1ec2a95b409b8948b70046/9d631994-83d3-4e73-a500-9331f8dab601/consult2.jpg Services - On-Demand Strategy & Innovation Coaching A seasoned innovation and strategy expert to help guide you For senior leaders and innovation teams who need a clear head and a sharp outside perspective. Whether you're a C-suite exec weighing strategic tradeoffs, or a business unit looking to modernize your innovation approach, we offer flexible, high-impact coaching without the overhead of a full consulting engagement. 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Leave with a set of exciting, consumer-relevant early-stage concepts OR allow us to refine them into fully written, professionally illustrated concepts. https://images.squarespace-cdn.com/content/v1/5c1ec2a95b409b8948b70046/1604271137256-M1SYA46JHSYNY3XVU9QY/image-asset.jpeg Services https://www.malachite-strategy.com/newsletter daily 0.75 2025-06-14 https://images.squarespace-cdn.com/content/v1/5c1ec2a95b409b8948b70046/1604273897768-BM3DVTIZGQL3K22644PP/image-asset.jpeg FoodStuff Newsletter https://www.malachite-strategy.com/new-page-2 daily 0.75 2025-06-14 https://images.squarespace-cdn.com/content/v1/5c1ec2a95b409b8948b70046/ac006168-19b5-4f51-8142-c9f4f4314406/bodyshot.png Media & Speaking https://www.malachite-strategy.com/innovation-bootcamp-20 daily 0.75 2025-11-15 https://images.squarespace-cdn.com/content/v1/5c1ec2a95b409b8948b70046/1763224385887-C6PC66VY0AXM0BGNCY9R/unsplash-image-zAUFtGIWc0E.jpg Innovation Bootcamp 2.0 https://images.squarespace-cdn.com/content/v1/5c1ec2a95b409b8948b70046/1763224178870-CTNP3107KJ4711ZJTG83/unsplash-image-5QgIuuBxKwM.jpg Innovation Bootcamp 2.0 https://images.squarespace-cdn.com/content/v1/5c1ec2a95b409b8948b70046/1763224292317-YSN4OE4HZ28X7IEDIUGA/unsplash-image-gMsnXqILjp4.jpg Innovation Bootcamp 2.0